Starbucks Branding
This design concept is vibrant and bright, reflecting the cheerful and vibrant spirit of Starbucks. It is intended to highlight Toronto's uniqueness by the inclusion of elements that are uniquely Toronto.
The Design
The colours chosen were centred on the vibrant red of the street car, with a cheerful orange accompanying the red in the background, allowing for a colour balance in the piece. While the snowflake illustrations were then used to highlight the holiday season.
The Design
This subtle design employs both shape and line to create a visually appealing composition that is representative of the city of Toronto. This design has added meaning to Torontonians who have visited Toronto’s magical Christmas Market every year, by highlighting the famous Distillery Historic District. By highlighting this location, the design speaks directly to the target audience, while making reference to the holiday season.